http://www.onthemedia.org/transcripts/2009/07/03/03
This is a story about the "Bradley Effect." In the 1982 race for California governor between Tom Bradley and George Deukmejian, former LA mayor Bradley, a Black, was supposed to win handily. In the story the Democratic strategist makes the offhand comment that "there was this gun control initiative" which generated a bunch of votes out of the Central Valley. For years the "Bradley Effect" has been thought to reveal America as riddled with closet racists. This story actually throws some cold watner on that allegation, but doesn’t quite acknowledge that the gun issue provided the margin. Of course, the Republican Deukmejian went on to stick it to the gun owners who elected him, signing a nasty semi-auto ban in his second term.
I’ve long suspected that the "Bradley Effect" was at least encouraged, and possibly even planted, to allow Democrats avoid saying out loud that gun control is a losing issue.
The Republicans, living up to their title of the "Stupid Party," have so far shown far less understanding of the issue. Maybe someday.